Mega Rede Guidelines, 2005

The process of creating the brand Mega Rede was very direct and simple. One of its shareholders is PT Telecom, which is the 'mega' communication giant of Portugal. Thus, the service, which is a payment service, would benefit from its network and credibility, making it virtually accessible all over the portuguese territory. My role on this project was to produce the brand guidelines and its application on a variety of media. Here are some samples.